Fashion is a passion for many, but for Kwena Baloyi, it’s a calling. Born in Limpopo in a village called Moletjie Ga-Makibelo, Kwena has taken over the Afrikan fashion industry with her eclectic Afrocentric style and head-turning hairstyles. Kwena’s work can be seen in magazines, on TV and on clients who swear by her “magic touch”. We built a website and branding for this outstanding and empowering artist.


Create branding identity for fashion icon and stylist Kwena Baloyi. We were given inspiration from hand drawn perspective to mix with a classy look and feel.



For a brand like this one we had to take into consideration the many avenues it can still turn to, without compromising quality we able to create something was both fun and inviting.

Branding has to stay relevant to the purpose and mission.


Create branding that will suit the class and charisma of the brand while retaining edginess. Working on a personal brand can have limitations but we approached the identity with the gallery of work that is already there.